Telling your story

If you have a story that needs telling – to the right audience, at the right time – then Straightshot Communications is here to help.
From internal communications to staff or external communications and PR that reach out via traditional and digital media to your target audience, Straightshot can assist you to manage your messages, your image and reputation.

Straightshot is a new agency run by former newspaper and magazine editor, Richard Best – the archetypal poacher turned gamekeeper. Richard chose to leave the industry after 25 years working in newspapers and magazines in Britain and overseas and now uses his expertise to help others with communications tailored to a target audience.

About Straightshot

‘Poacher turned gamekeeper’

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Richard Best
Freelance communications professional
Richard Best spent more than 25 years as a journalist. Over that time he has seen the good, the bad and the downright ugly of the PR world. He has seen PR crises handled with aplomb, but has also learned how it shouldn’t be done. The past decade was mostly spent as an editor in the regional press. Most recently Richard was the editor of the Truro-based West Briton newspaper and managing editor of Cornwall Today magazine. The West Briton remains one of the largest regional weekly newspapers in Britain today and, under Richard’s editorship was named weekly newspaper of the year in the EDF Energy South West Media awards. In newspapers he has previously worked as a news editor, features editor, health correspondent, and in many other reporting roles. He also spent several years working in a publishing house in the Middle East. His longest job there was as editor of the gulf’s leading leisure magazine, What’s On, which covered the United Arab Emirates and Oman. But he also worked on contract and commercial publishing projects including Emirates Inflight, Dubai Airport Magazine, several projects for the Dubai World Trade Centre including the programmes for both the Dubai Desert Classic and the Dubai Tennis Open. He also managed and edited the softback and hardback coffee table books to commemorate the opening of the famous Burj Al Arab.
In September 2014 Richard was appointed to the complaints committee of the new British press regulator, the Independent Press Standards Organisation (IPSO).


Knowledge & passion

Areas of specialist knowledge and interest include:

Food & drink
Farming and food production
Local government
Wildlife and natural history
Social inclusion
Change management
The environment
Crime & criminal justice


Thoughts, frequently random …
Tales of the hedgerow … and Zubrowka
Back in the day it was pretty common
Revenge is sweet – and tastes of honey
When I was seven, I was stung on



Get in touch

Straightshot Communications would be pleased to hear from you.